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Beacon · Proprietary AI visibility intelligence

How visible is your company to AI?

Enter your website. Beacon reads the signals AI systems use to find, understand and cite you, then scores them against eight pillars.

  • AI Discoverability
  • Entity Clarity
  • Content Authority
  • Citation Readiness
  • Digital Authority
  • Query Coverage
  • Technical Foundations
  • Conversion Readiness

Takes about a minute. You'll see a preview score immediately; the full report unlocks with a work email.

How Beacon works

Signals in. Priorities out.

Beacon separates what is measured from what is estimated, and tells you which is which.
  1. 01

    Read

    Beacon fetches your public pages, robots and sitemap directives, structured data and readable content - the same inputs AI crawlers rely on.

  2. 02

    Interpret

    A model reads your site the way an assistant would and reports how confidently it can say who you are, what you sell and who it is for.

  3. 03

    Score

    Signals are scored across eight pillars with weights Market Arc tunes over time. Findings become sequenced recommendations: what we found, why it matters, what to do.

Some pillars - third-party authority, competitor visibility and verified AI citations - require measurement providers that are connected in the full AI Visibility Audit. In a public scan those values are labelled DEMO DATA and never presented as measured.

Questions

Before you scan

What does Beacon measure?
Beacon reads publicly observable signals about your website - technical discoverability, entity clarity, content authority, citation readiness and conversion readiness - and produces a weighted AI Visibility Score with prioritized recommendations.
Does Beacon guarantee AI systems will recommend my company?
No. Beacon results are analytical guidance based on observable signals. They are not a guarantee of AI ranking, citation or recommendation.
What happens to my data?
Your scan is stored so you can compare future scans against it. If you unlock the full report with a work email, Market Arc may contact you about the findings. See the privacy policy.
Is Beacon a third-party tool?
Beacon is Market Arc Advisory's proprietary AI visibility intelligence platform. It is built and operated by Market Arc as the intelligence layer behind every engagement.