Terms of use

Use of the site

This website is operated by Market Arc Advisory. By using it you agree to these terms. Content is provided for general information and does not constitute professional advice for any specific situation.

Beacon

Beacon reads publicly available information about the website you submit. You confirm you are entitled to submit that address. Beacon results are analytical guidance based on observable signals and methodology that Market Arc revises over time. They are not a guarantee of AI ranking, citation, recommendation or commercial outcome. Values labelled "demo data" are placeholders and not measurements.

Acceptable use

You may not use Beacon or this site to scan addresses you are not authorized to analyze, to overload the service, or to reverse-engineer the methodology for resale.

Intellectual property

The Market Arc name, the Market Arc framework (Visibility → Authority → Demand → Pipeline), Beacon and all site content are the property of Market Arc Advisory unless otherwise stated.

Liability

To the extent permitted by law, Market Arc is not liable for decisions made in reliance on site content or Beacon results.

Governing law

These terms are governed by the laws of the State of Texas, United States.